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Every transformative innovation disrupts existing market structures, and the rise of agentic AI represents one of the most profound shifts yet in the digital economy. Unlike generative AI that merely responds to user prompts, agentic AI is capable of autonomous reasoning, planning, and execution of complex tasks including purchasing goods on behalf of users. With AI-powered browsers such as ChatGPT’s Atlas and Perplexity’s Comet, the browser itself is no longer a passive inte